BEGIN:VCALENDAR VERSION:2.0 PRODID:-//160.153.0.124//NONSGML kigkonsult.se iCalcreator 2.26.9// CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:Sedona Action Network X-WR-CALDESC: X-FROM-URL:https://sedonaactionnetwork.com X-WR-TIMEZONE:America/Phoenix BEGIN:VTIMEZONE TZID:America/Phoenix X-LIC-LOCATION:America/Phoenix BEGIN:STANDARD DTSTART:19671029T020000 TZOFFSETFROM:-0600 TZOFFSETTO:-0700 TZNAME:MST END:STANDARD END:VTIMEZONE BEGIN:VEVENT UID:ai1ec-2454@sedonaactionnetwork.com DTSTAMP:20250614T065830Z CATEGORIES: CONTACT:Karen Osburn\; 928.203.5067\; kosburn@sedonaaz.gov\; https://www.se donaaz.gov DESCRIPTION:Please read the description below and if you think you can lend a hand\, please apply!\nPlease note\, the deadline to apply is 5 pm July 10th!!\nCity of Sedona opens applications for a Tourism Advisory Board\nIn an effort to solicit a range of community perspectives around the topic o f tourism in Sedona\, the City of Sedona seeks applicants for a new Touris m Advisory Board (TAB). This voluntary body\, vetted and chosen by City Co uncil\, will consist of 11-people appointed to advise the Council and staf f on decisions related to tourism strategic planning\, branding and market ing\, visitor management programs\, regional tourism efforts and any other tourism related matters assigned to it by the city council.\nThrough the development of an in-house city tourism program and the work of the TAB\, city council intends to support tourism to ensure a healthy economy but al so balance business needs with resident quality of life. During 2021 and 2 022\, with the rapid increase in visitation to Sedona and the associated i mpacts\, the city council paused funding for destination marketing and ref ocused its efforts towards tourism management and mitigation. As the Sedon a economy has softened somewhat over the last year\, additional strategies for both targeted destination branding and marketing\, and responsible de stination management and environmental stewardship must be explored.\n“Thi s group has a unique opportunity to play an instrumental role in creating a destination marketing and management program that considers and addresse s today’s tourism challenges. Approaches that may have worked historically should not be assumed to be the right ones for the future. We look forwar d to convening this group by early fall and getting started on this import ant work\,” said City Manager Karen Osburn.\nBackground\nIn Spring 2023\, the Sedona Chamber of Commerce and Tourism Bureau informed the city they d id not plan to renew the current contract for tourism management and marke ting services. Soon after\, city council designated the city of Sedona gov ernment as the official destination marketing organization (DMO) with the Arizona Office of Tourism and directed staff to develop a new municipal to urism management program. As this program is built out\, a beginning step is to create a TAB as one method to ensure that the voices and perspective s of all community stakeholders and stakeholder groups are equally and fai rly represented in future conversations regarding tourism and tourism rela ted goals and actions.\nBoard details and application process\nThe TAB sho uld represent a broad diversity in representation\, perspectives and opini ons. Applicants should be at least one of the following: a Sedona resident \, own or operate a business within the city limits or represent an organi zation serving the community.\nAt least initially\, this group is expected to meet monthly starting in the fall. Over time as the initial work lesse ns\, meetings could transition to being held quarterly. It is also anticip ated that subcommittees may be formed to tackle specific issues and/or spe cial meetings may periodically be needed. Meetings will be subject to Open Meeting Law requirements with agendas posted ahead of time\, and meetings broadcast live and recorded for full transparency. TAB terms will be a mi x of two or four years in length.\nApplications may be picked up at the Ci ty Clerk’s office\, at 102 Roadrunner Dr. or by accessing this fillable PD F version. Return completed applications to the City Clerk’s Office or via email at cityclerksdept@sedonaaz.gov no later than 5 p.m. on July 10\, 20 23.\nOnce the application deadline closes\, city council will review appli cations and schedule in-person interviews.\nMore information\nLearn more a bout the TAB responsibilities by contacting City Manager Karen Osburn (928 ) 203-5067 or kosburn@sedonaaz.gov. DTSTART;VALUE=DATE:20230703 DTEND;VALUE=DATE:20230704 RDATE;TZID=America/Phoenix:20230704T000000 RDATE;TZID=America/Phoenix:20230705T000000 RDATE;TZID=America/Phoenix:20230706T000000 RDATE;TZID=America/Phoenix:20230707T000000 RDATE;TZID=America/Phoenix:20230708T000000 RDATE;TZID=America/Phoenix:20230709T000000 RDATE;TZID=America/Phoenix:20230710T000000 SEQUENCE:0 SUMMARY:Apply for Tourism Board URL:https://sedonaactionnetwork.com/event/apply-for-tourism-board/ X-COST-TYPE:free X-ALT-DESC;FMTTYPE=text/html:\\n\\n\\n\\n\\n

Please read t he description below and if you think you can lend a hand\, please apply!< br />\nPlease note\, the deadline to apply is 5 pm July 10th!!

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City of Sedona opens applications for a Tourism Advisory Boa rd
\nIn an effort to solicit a range of community perspectives around the topic of tourism in Sedona\, the City of Sedona seeks applicants for a new Tourism Advisory Board (TAB). This voluntary body\, vetted and chose n by City Council\, will consist of 11-people appointed to advise the Coun cil and staff on decisions related to tourism strategic planning\, brandin g and marketing\, visitor management programs\, regional tourism efforts a nd any other tourism related matters assigned to it by the city council.\n

Through the development of an in-house city tourism program and the work of the TAB\, city council intends to support tourism to ensure a hea lthy economy but also balance business needs with resident quality of life . During 2021 and 2022\, with the rapid increase in visitation to Sedona a nd the associated impacts\, the city council paused funding for destinatio n marketing and refocused its efforts towards tourism management and mitig ation. As the Sedona economy has softened somewhat over the last year\, ad ditional strategies for both targeted destination branding and marketing\, and responsible destination management and environmental stewardship must be explored.

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“This group has a unique opportunity to play an inst rumental role in creating a destination marketing and management program t hat considers and addresses today’s tourism challenges. Approaches that ma y have worked historically should not be assumed to be the right ones for the future. We look forward to convening this group by early fall and gett ing started on this important work\,” said City Manager Karen Osburn.

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Background
\nIn Spring 2023\, the Sedona Chamber of Commerce and Tourism Bureau informed the city they did not plan to renew the current c ontract for tourism management and marketing services. Soon after\, city c ouncil designated the city of Sedona government as the official destinatio n marketing organization (DMO) with the Arizona Office of Tourism and dire cted staff to develop a new municipal tourism management program. As this program is built out\, a beginning step is to create a TAB as one method t o ensure that the voices and perspectives of all community stakeholders an d stakeholder groups are equally and fairly represented in future conversa tions regarding tourism and tourism related goals and actions.

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Boa rd details and application process
\nThe TAB should represent a broad diversity in representation\, perspectives and opinions. Applicants shoul d be at least one of the following: a Sedona resident\, own or operate a b usiness within the city limits or represent an organization serving the co mmunity.

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At least initially\, this group is expected to meet month ly starting in the fall. Over time as the initial work lessens\, meetings could transition to being held quarterly. It is also anticipated that subc ommittees may be formed to tackle specific issues and/or special meetings may periodically be needed. Meetings will be subject to Open Meeting Law r equirements with agendas posted ahead of time\, and meetings broadcast liv e and recorded for full transparency. TAB terms will be a mix of two or fo ur years in length.

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Applications may be picked up at the City Cler k’s office\, at 102 Roadrunner Dr. or by accessing this fillable PDF versi on. Return completed applications to the City Clerk’s Office or via email at cityclerksdept@sedonaaz.gov no later than 5 p.m. on July 10\, 2023.

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Once the application deadline closes\, city council will review appli cations and schedule in-person interviews.

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More information
\nLearn more about the TAB responsibilities by contacting City Manager Kar en Osburn (928) 203-5067 or kosburn@sedonaaz.gov.

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